The Official Sponsor of Hangzhou Asian Games
Commercial Display
Customer: Intratuin Halsteren
System Integrator: BaseLink
Location: Netherlands
Industry: Retail
Product: P3.9 Outdoor Fixed LED Display Unit (DS-D4239FO-CLFL)
55-inch Floor Standing Digital Signage (DS-D6055UL-B/S)
Screen size: 30 m²
Intratuin Halsteren is one of the largest retail franchises in the Netherlands, offering 25,000 square meters of indoor shopping delight. Last year, they installed 32 Hikvision digital signage units to enhance their customer engagement. Building on this success, they recently deployed an additional 6 digital signage units and a 28 m2 LED screen to further elevate the festive atmosphere and provide an unparalleled Christmas shopping experience.
The main attraction is a 7 m x 4 m LED screen, featuring P3.9 Outdoor Fixed LED Display Units (DS-D4239FO-CLFL) with waterproof IP67(F)/IP66(R) ratings, perfect for outdoor use. "We use the screen to show atmospheric images, letting visitors feel the festive spirit as soon as they arrive," said Gerrie Veraart, Marketing Manager at Intratuin Halsteren. "We also use it for marketing, showing promotions and informative messages." The system integrator BaseLink added a unique touch by creating a custom frame around the screen. This frame, adorned with festive decorations, brings a sense of continuity and cohesion to the overall shopping experience. Upon arrival, visitors are immediately immersed in a festive atmosphere, which seamlessly transitions into the store's interior.
The new digital signage units (DS-D6055UL-B/S) are placed strategically, including in the café, restaurant, and Christmas sales displays. These screens show seasonal promotions, product info, and festive videos, ensuring that every corner of the store radiates holiday cheer. The restaurant, with seating capacity of around 600 people, now features digital menus that update in real-time, making dining an equally delightful part of the visit.
The new installations have made the store more visually appealing and effective in marketing. Shoppers are more engaged, sales are up, and customer satisfaction has improved. The LED screen at the entrance draws in visitors, setting a joyful tone for their shopping journey. The digital signage units have not only elevated the store’s visual appeal but also optimized service efficiency, resulting in a more enjoyable overall experience for customers. Together, these elements have made Intratuin Halsteren a unique festive shopping destination that keeps customers engaged and returning throughout the year.
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